>Today’s New Band – Bleech

>ALERT – ANOTHER ART BRUT ARTICLE: those who despise irreverent indie-obsessed scrap-pop look away now. There was an interview with everyone’s favourite rabble-rousing, love-’em-or-hate-’em rock troubadours Art Brut in the NME recently.

Their new album is make-or-break, it said. The band is in fine spirits, is still knocking out fine tunes and is still largely ignored in their home country, it said. Five long years have passed since they first sang about wanting to be on Top Of The Pops, it said. The article was positive and sympathetic, but there was a suggestion that The ‘Brut’s life cycle might be reaching its natural conclusion.

I’m not sure – I chatted with the (very friendly) band at a gig recently and they seemed positive, though a little bit weary. To be honest, the gig itself was similar – highly enjoyable, ace tunes, and more energy than a thousand Scouting For Girls gigs – but I detected a wobble for the first time from their usual Über-confident, diffident, deliberately contrary nature.

Like Art Brut, Today’s New Band, Bleech, have a palpable affinity with 90′s Britpop. The very idea is so deeply unfashionable that Bleech might have found a path to prominence. Surely the britpop revival will dawn any time now.

Is It True That Boys Don’t Cry is clearly deep-fried Britpop. Even the most fervent denier can hear it. The song is by a shoutier Salad, an emphatic Echobelly, a punchier Powder. If this song had been released in 1995, £500,000 contracts would have been shoved under their noses.

Flowerhands reveals a band who know that songs need to have catchy choruses and sing-a-long verses. These twin ideas were the twin tenets of Britpop’s musical make-up. Maybe Bleech are 15 years too late, or maybe they’ve arrived at just the right time, with the melodies that have been missed for so long. Listen here!

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